Tribes on the Edge is a documentary film which has served as the catalyst for The Javari Project, a multifaceted impact campaign created by Céline Cousteau.
As part of the campaign, Céline and a core team traveled to the Brazilian Amazon in November 2019, returning to the town of Atalaia-do-Norte bordering the indigenous territory of Vale do Javari.
While there they:
- Screened the Tribes on the Edge documentary for the first time to the indigenous community members as well as the Atalaia-do-Norte community and schools;
- Met with local and indigenous leaders to discuss, assess and strategize the implementation of the Javari Project;
- Brought two DJI Mavic Pro drones to train and donate to the FUNAI government staff to use for low flying short range surveillance of illegal activities.
The donations received by Business for Better Society from the film screening in Victoria, BC and through the GlobalGiving platform went into the purchase of the drones that were delivered in November 2019.